The PestNow brand was originally founded in Virginia in 1995 as Superior Pest Management. Since Virginia is one of the country's largest Real Estate markets in the country, they decided to start their business off with the WDI Report and approached realtors. With their goal of providing a high volume of inspections, they were able to offer their services at a low price. Low pricing, knowledgeable inspectors, and the ease of doing business with Superior led the owners to expand to other areas and open additional branches.